Data is everywhere, and, most likely, the data that businesses have stored about you have led to your transactions with them. This is not a bad thing, it just means businesses know more about us as consumers and what we value. This leaves less friction B2C and higher conversion rates, growing revenue at an optimal rate. Any business that is focusing on growing revenue is using data on the consumer's actions online to market to back into their values. Read More »
It’s not always easy to build a successful marketing strategy - even if you know your business inside and out. Successful marketing comes from choosing the right methods to use and tracking your efforts to know exactly what is working for you. Here’s a few things to think about that will help get you started attracting new and repeat guests to your hotel or cabin rental company. Read More »
It’s no secret, content marketing is here to stay. You’ve probably seen the webinars, read the articles or witnessed the changes that Google has made over the last few years. To help you understand a little more about content marketing, and why it’s so important, we’ve put together a few things you probably don’t already know. Read More »
Which web page on a company’s site gets the most visitors? If you answered the About Us page, you were right. When users have reached a website they usually visit the about page within three or four clicks. This makes it the most clicked page on websites, yet many companies are not taking advantage of this prime real estate. Read More »
IMEG Wants To Know Specifically What is it that Clients Want, and how can IMEG meet/exceed expectations ? Why you may have chosen IMEG IMEG is an ROI-consumed marketing agency driving demand, revenue and brand exposure for travel and tourism. We create a full range of online and offline marketing and design services engaging campaigns […] Read More »
Calvin Lee is a graphic designer for the city of Los Angeles. He is also one of the most sought-after non-celebrity online personalities for brands in the world. What is it that makes Calvin Lee special? The fact that he tweets up to 200 times a day helps! It’s not just that he tweets, it’s […] Read More »
Social media continues to evolve year after year. Each year there are new social media platforms, new features and tools, and new ways to reach your potential consumers.
What will 2013 hold for social media? Let’s explore. Read More »