increase tripadvisor ranking June 3rd, 2021

How to Increase Your TripAdvisor Ranking

Since February 2000, TripAdvisor has grown at an astonishing rate. Now, the world's largest travel site brings in over 170 million reviews related to hotels, vacation rentals, attractions, and restaurants. Averaging nearly 280 million unique visitors each month, it's safe to say a brand's presence on the site is comparable to the importance of the way you dress for a job interview. Read More »

online reputation management April 12th, 2021

How to Manage Your Online Reputation for Higher Revenue

Reputation is one of the most vital variables to success in the travel and tourism industry. Hotel brands that understand the importance of what their guests are saying about them have shifted to using custom-built tools to handle the volume of reviews that are written across the internet on sites like Expedia, TripAdvisor, Google, Booking.com, Orbitz and many more. Learn more about how you can manager your online reputation to ear more revenue! Read More »

facebook thumbs up like March 28th, 2021

Your Business and Facebook Changes

Since its infancy, Facebook has had one core objective, and that is to connect people. As we all know, they have achieved this goal, and better yet, this social media platform has connected the majority of the world. Facebook has billions of users actively on their social media app. To efficiently serve billions of people, there will always be change. Period. Just think about a business that serves 100,000 people. Tons of change occurs in learning and becoming better at serving those people to add value and keep them coming back. Facebook, like any business, is making changes daily to build their platform better than it was yesterday and most importantly be a place for you, the user, to spend more time. Learn about how these changes affect your business: Read More »

13-Week Cash Flow Forecast during COVID April 11th, 2020

13-Week Cash Flow Forecast

Below is an email I received from a member of IMEG’s board of directors, a man that knows so much about true business. This has so much value all the time but for sure right now when cash is so important to stay alive. If you do not follow Keith I highly advise you do Read More »

Navigating the Pandemic in Vacation Rentals April 9th, 2020

Navigating the Pandemic in Vacation Rentals

Hello from your friends at IMEG. The tourism industry accounts for 10% of the world’s GDP and jobs.The World Travel and Tourism Council has warned the COVID-19 pandemic could cut 50 million jobs worldwide in the travel and tourism industry. The truly difficult part of the current problem is estimating the depth and length of Read More »

why reviews matter most April 6th, 2020

Why Reviews Matter Most in Post Coronavirus in the Vacation Rental Industry

How Much Do Reviews Matter?

A good review can gain your business a customer and a bad review can lose you 10 or more. This is true with owners as well. What we have to remember in our vacation rental businesses today is that people trust people not your company. Reviews are one of the top ways we have to promote our service in the most authentic way. If you follow any thriving brands in our industry, most of them have optimized their social proofing strategies to the point where they let their past guests build trust with future guests for them. This is where your marketing efforts can exceed the industry average. Read More »

Vacation Rentals update during COVID 19 March 31st, 2020

Updates on SEO – organic search during the downturn in tourism due to COVID- 19

Updates on SEO – organic search during the downturn in tourism due to COVID- 19! We talked about some great ideas to grow during this downturn and how to prepare for the pent-up demand.  March 29, 2020 Updates on COVID-19 / Corona Virus updates for the Vacation Rentals / Hospitality from Micah Berg Founder & Read More »

Justin Jones and Micah Berg long term rentals during COVID March 30th, 2020

COVID-19 Vacation Rentals / Hospitality Industry Update March 29, 2020 – Long Term Rentals

How to handle your long term rentals in this crisis! March 29, 2020 Updates on COVID-19 / Corona Virus updates for the Vacation Rentals / Hospitality from Micah Berg Founder & CEO of https://www.thevru.com/ and Justin Jones Founder and CEO of https://imegonline.com/ In this update we we talk about ideas to help with your long Read More »

Micah Berg and Justin Jonas vacation rental update COVID-19 March 28th, 2020

COVID-19 Vacation Rentals / Hospitality Industry Update March 28, 2020 – How to handle Unemployment

March 28, 2020 Updates on COVID-19 / Corona Virus updates for the Vacation Rentals / Hospitality from Micah Berg Founder & CEO of real https://realjoy.com/   https://www.thevru.com/ and Justin Jones Founder and CEO of https://imegonline.com/ In this update we we talk about how to hand unemployment. You can get FREE access to https://www.thevru.com/ by using discount code covid19 at checkout. Read More »

Micah and Justin how to handle PR during COVID March 28th, 2020

March 27, 2020 Updates on COVID-19 / Corona Virus for the Vacation Rentals – How to handle PR

March 27, 2020 Updates on COVID-19 / Corona Virus updates for the Vacation Rentals / Hospitality from Micah Berg Founder & CEO of real https://realjoy.com/   https://www.thevru.com/ and Justin Jones Founder and CEO of https://imegonline.com/ In this update we we talk about how to hand PR.  You can get FREE access to https://www.thevru.com/ by using discount code covid19 Read More »

Many travel and tourism businesses find online marketing complicated. At IMEG, we simplify the process to help grow their businesses.

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