HTTPS March 13th, 2021

Should Your Website Be Using HTTP or HTTPS?

In 2014 at Google’s annual I/O conference, they announced that you should switch your site over to HTTPS for the possibility of a minor ranking boost. We believe that this may help slightly, but the bigger question is whether or not the switch is right for you. Keep reading to learn more about why you should be using HTTPS on your website: Read More »

website widgets February 24th, 2021

What You Need to Know About Site Widgets and SEO

A site widget is a component that is added to a website to improve functionality. These widgets are actually a small part of a different website within another website, similar to an iframe. We want to share with you what you need to know about widgets, how they affect your website, and their affect on Read More »

link on laptop screen with coffee mug August 13th, 2020

Should You Still Be Using Link Wheels?

Are link wheels considered Black Hat? That's a question we've been hearing circling around. The first question we should answer, however, is, "What are link wheels?" We answer all that and more below! Read More »

What's the difference between local SEO and organic SEO July 25th, 2018

What is the Difference Between Local SEO & Organic SEO?

This is a question I have been asked lately and it's a good one to understand when running a business that uses the internet to drive new and repeat business. Let's get started. Read More »

People using cell phones in a group August 30th, 2016

Google Announces Lowering Website Rankings for Sites Using Intrusive Mobile Pop-Ups

In late August 2016, Google announced they will lower the ranking of websites using intrusive pop-ups and interstitials starting on January 10, 2017. We have compiled some helpful information for our clients running our SASS Capture. We want to make sure you understand the details and how to handle this. Read More »

Pay per click May 2nd, 2016

Why the #1 Position on Google is Not Always Best for Conversion

If you are a client of IMEG you have probably heard us say that position 1 is typically not the best for conversion when it comes to paid search. A recent study by Adobe Media Optimizer in February 2016 proves this point by showing that the 4th position on the page produces the best results. According to this study, the cost per click dropped, but the click through rate increased following Google's removal of the right sidebar ads. Read More »

Content Marketing strategy April 18th, 2016

3 Tips to Help Your Content Marketing Improve Organic Search Traffic

Over the past few years, the term “content marketing” has been used to describe any and all website writing. But, it’s important to know that not all content marketing will directly increase your organic search traffic or your organic rankings. When you implement a content marketing strategy, you can increase your organic search traffic and organic rankings. The key is understanding and implementing the best strategy for your business and writing to target your specific audience. Read More »

Many travel and tourism businesses find online marketing complicated. At IMEG, we simplify the process to help grow their businesses.

Ready to Grow Your Business

Call us at 800-736-1122 to get started!
305 Elm Street, Sevierville, TN 37862