When compared to other companies in the marketing world, IMEG stands out as the best marketing agency for optimizing results and fueling business growth across several industries and markets. Curious about who we work with? We are a leading digital marketing agency for small businesses, from independent pharmacies, law firms, and vacation rental companies to boutique hotels, SaaS, tourist attractions, and more! Now, how about what we do? Keep reading to discover why we hate traditional marketing and how we do things differently to get the best ROI for our clients:
1. IMEG starts with the end in mind.
What Other Marketing Companies Do: The overwhelming majority of marketing companies operate on the analogy method: since one thing seems to work for one business, let’s do the same thing but better. But that only gets you the same as what everyone else has, and that doesn’t guarantee results.
What Our Digital Marketing Agency Does: We approach marketing strategies by reverse engineering the first principles method. We question assumptions and look to create solutions from scratch based on fundamental marketing truths and principles. This way, we can create a plan that actually works for your business, track the results, and continue to get better results than other marketing methods (even when working with the same budget).
2. IMEG is an industry leader in SEO.
What Other Marketing Companies Do: Search engine optimization is often diluted to simply creating a makeshift website and a social media profile, and maybe running a Facebook ad or two, with little to no content strategy for SEO. With the shift to AI search and ChatGPT agents, SEO is being reshaped, so simply “managing” your current marketing isn’t going to cut it.
What Our Digital Marketing Agency Does: Instead of approaching small business SEO like a checklist, we help clients rank higher on search engines, as well as paid search and local SEO. From solid UI and UX website and app development to improving content for generative search engines to utilizing multiple marketing channels and backlinks, we create a well-rounded SEO strategy that drives revenue. In fact, our average client ROI is over 800%!
3. IMEG tracks what works and what doesn’t.
What Other Marketing Companies Do: Have you ever felt like your marketing results are hit and miss, or were given advice to keep trying new things without any real data to back it up? If your current marketing company isn’t tracking, analyzing, and researching, all of your marketing efforts are going to be a waste of both time and money.
What Our Digital Marketing Agency Does: We take the guesswork out of your digital marketing strategy and can easily tell you what works and what doesn’t for your business. Instead of doing what everyone else is doing, we can take your current budget and optimize for better results. Why? Because we take the time to not only study and analyze market trends but also do a deep dive into your data.
4. IMEG utilizes remarketing strategies.
What Other Marketing Companies Do: On average, only 3% of website visitors turn into conversions, and so the typical solution is to focus on expanding brand awareness and increasing website traffic. While that’s certainly useful, most marketing strategies miss out on making the most of the audience you already have.
What Our Digital Marketing Agency Does: With our email marketing tool that turns anonymous website visitors into leads, SMS marketing, and Capture, as well as the use of psychographics, we understand the importance of tailoring a target audience demographic, going above and beyond the 3% so you get the best ROI.
Reach Out About Our Digital Marketing Agency Services
Whether you’re interested in a digital marketing agency for healthcare, entertainment, hospitality, tourism, e-commerce, or law firm, our business growth experts are ready to partner with you and help you reach your goals! IMEG offers over 45 different services, so contact our full service digital marketing agency, and let’s get started.
