Guest Loyalty Program September 16th, 2016

The Future of Points-Based Hotel Loyalty Programs

The History Of Loyalty Programs

Large flag hotels like Holiday Inn and Marriott have been implementing their loyalty programs since the early 1980s, not long after American Airlines launched AAdvantage in 1981. Since the creation of these strategies, these companies have continued to evaluate and refine their approach to produce the best return on investment. Read More »