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Tourism Industry and Dwayne the Rock Johnson

What Do the Tourism Industry and Dwayne ‘The Rock’ Johnson Have in Common?

ATTENTION, ATTENTION, ATTENTION. Where is attention these days at scale? SOCIAL MEDIA. Whether you get your daily dose on Instagram, Facebook, Snapchat, Twitter, etc. you are engaged and on screen multiple times a day commenting, liking and sharing content. When this happens, you are giving your attention to a media company. Let me go a Read More »

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